Advertising |
News and columns related to web advertising.
|
 |
UK ISPs Begin Using Customer Data To Sell Advertising
Lane_R_Ellis, 11:48 pm on Feb. 19, 2008 (utc 0)
Three of Britain's top Internet Service Providers have joined forces to try making money by using customer Web browsing and search engine query data to sell online advertising in a deal with a London-based company called Phorm Inc.
|
|
|
Four Large U.S. Newspaper Firms Unite to Sell Web Advertisements
Lane_R_Ellis, 10:44 pm on Feb. 15, 2008 (utc 0)
Four of the largest newspaper firms in the Unites States, The New York Times Company, Hearst Corporation, Gannett Company and the Tribune Company, have united to sell Internet advertisements through the creation of a new stand-alone company called quadrantONE.
|
|
|
AOL and Citysearch Pen Local Content and Advertising Pact
Lane_R_Ellis, 10:23 pm on Feb. 14, 2008 (utc 0)
AOL and InterActiveCorp's (IAC) Citysearch local search and directory division announced a partnership Thursday that will see the firms share online advertising and content across their respective networks.
|
|
|
Casale Media's Joe Casale on the State of Online Media and Advertising
Lane_R_Ellis, 7:42 pm on Oct. 14, 2007 (utc 0)
"...spoke with Brett Tabke at last week's TRAFFIC conference in New York City. Casale began by telling Tabke, "The domain business, obviously, it's growing," and that the industry is starting to look at domain names as real properties."
|
|
|
Quigo Announces Major Advertising Deal with Time Inc.
Lane_R_Ellis, 3:55 pm on Oct. 14, 2007 (utc 0)
"In a SearchEngineWorld exclusive interview with Mr. Yavonditte, Brett Tabke, CEO of WebmasterWorld asked about the company and its steady stream of success over the past seven years. Yavonditte first made the major announcement about the Time Warner deal, however, noting, "We're pleased to announce that we've just signed Time Warner as a customer, and many of the top brands that you may have heard of before - People, CNN, Money, and Time, and a number of the other sites there are now part of our network on an exclusive basis..."
| =New articles indicator
| |
| SearchEngineWorld Sponsors |
|
| |
