SearchEngineUpdate with Vanessa Zamora - 02-20-2008 Part II
Abstract: 1. Owen Van Natta to Leave Facebook, 2. Space Data Solves Rural Connectivity Problems, 3. Google AdWords Display URL Policy Update Effective April 1, 4. MySpace Seeks Venture For Online Music Service
Vanessa Zamora
Video Content Producer, SearchEngineWorld
11:05 pm on Feb. 20, 2008 (utc 0)
Transcript
Wednesday February 20, 2008
Owen Van Natta to Leave Facebook
Owen Vann Natta, one of the first executives at Facebook will be leaving the company in the next few weeks. Van Natta is credited for his role in setting up Facebook’s exclusive three year advertisement deal with Microsoft as well as negotiating Microsoft’s recent $240 million investment in Facebook. Van Natta has held several positions at Facebook including COO, Chief Revenue Officer, and VP Operations, and now hopes to find a CEO position at a consumer Web company.
A company called Space Data could hold the solution to the problem surrounding how to offer cell phone and Internet services in rural areas, where its expensive to string cable or build cell phone towers for so few customers. Space Data currently launches 10 balloons a day across the Southern U.S., containing technology that act as a mini cell phone “tower” covering thousands of square miles below. Space Data says a single balloon can serve an area otherwise requiring 40 cell towers. About 36% of rural Americans currently don't have access to Internet connections.
Google AdWords Display URL Policy Update Effective April 1
Google AdWords has announced an important new policy for AdWords account owners stating the display URL for an AdWords advertisement must match the URL for the landing page starting April 1st. Past exceptions, such as redirects and vanity URLs will no longer be permitted, according to details posted on the official Google AdWords blog.
MySpace, in trying to position itself as more of a media company than a social networking site hopes to secure a deal with major record labels that would enable users to listen to free advertisement supported streaming music on their computers or to purchase paid MP3 downloads accessible on virtually any portable device. MySpace has approached Universal Music Group, Warner Music Group, EMI Group and Sony BMG Music Entertainment with the idea.
11:05 pm on Feb. 20, 2008 (utc 0)