SearchEngineUpdate with Vanessa Zamora - 04-21-2008 Part II
Abstract: 1. Google Turns to Mobile Phones in China to Catch Baidu, 2. ISPs' Error Page Ads Let Hackers Hijack Entire Web
Vanessa Zamora
Video Content Producer, SearchEngineWorld
9:18 pm on April 21, 2008 (utc 0)
Transcript
Monday April 21, 2008
Google Turns to Mobile Phones in China to Catch Baidu
Google has been increasingly aggressive in its plans for catching up to search leader Baidu in China’s online search market. Now Google is focusing on the mobile search market in its quest to gain market share in China. Acquiring exclusive rights to process search queries for customers from China Mobile, which is China’s most-used wireless carrier, Google now leads Beijing-based Baidu.com in Chinese wireless searches. Google expects to process more local Web search queries from mobile phones than from computers in Asia by 2011. Despite its recent gains, Google earns less than half the ad revenue of Baidu.com in China. At last count, Baidu's market share was 60 percent, up 2 percent from a year earlier, compared with Google, which had a market share of 26 percent, up 17 percent from the year before.
ISPs' Error Page Ads Let Hackers Hijack Entire Web
According to recent research findings, popular Internet Service Providers including EarthLink, Time Warner, Comcast, Qwest, and Verizon may be putting customers at greater risk of online attacks from identity thieves in their quest to monetize Web site traffic on their networks. EarthLink uses a service called Barefruit to return Web pages with suggested search terms and advertising to customers who mistype a domain name in their browser, but a bug in the software used to redirect users left hackers with the ability to launch various types of Javascript attacks, enabling them to steal users browser cookies, create fake Web sites that appeared to be hosted on legitimate domains, and even log into certain Web sites without authorization. The hole was quickly and quietly patched Friday after IOActive security researcher Dan Kaminsky reported the issue to Earthlink and its technology partner Barefruit. Earthlink users, and some Comcast subscribers, were at risk. The occurrence underscores the potential risks that remain when subdomains are only as secure as the servers of an ISPs chosen ad serving company.