SearchEngineUpdate with Vanessa Zamora - 05-06-2008 Part II
Abstract: 1. Blinkx Launches Video Search Platform for Site Publishers, 2. Google Public Relations Chief Elliot Schrage Moves to Facebook
Vanessa Zamora
Video Content Producer, SearchEngineWorld
9:50 pm on May 6, 2008 (utc 0)
Transcript
Tuesday May 6, 2008
Blinkx Launches Video Search Platform for Site Publishers
Video search firm Blinkx has launched a video search platform called AMP aimed at Web site publishers, that uses technology from its video search engine to provide the ability to categorize, organize and index video clips and make them easily searchable by site visitors. Blinkx will offer four packages, available as conventional software or as hosted software as a Web service, with prices ranging from tens of thousands to hundreds of thousands of dollars and includes one piece designed for handling video content that includes search functionality and a feature to match and link the publisher's videos with its text articles. Another component adds an element of community, suggesting relevant videos to users based on their previous choices and on a clips' overall popularity. A third Blinkx product automates the categorization of clips in the video library by generating a taxonomy based on the videos included. Finally, AMP also uses technology for providing search engine optimization to the video clips so that they can be more fully and accurately indexed by leading search engines.
Google Public Relations Chief Elliot Schrage Moves to Facebook
The latest VP to leave Google and join Facebook is Elliot Schrage, the former Google vice president of global communications and public affairs. Schrage will report to Sheryl Sandberg, another top-level Google exec who was hired as COO by Facebook, starting May 14th. Schrage’s position will involve dealing with Washington lobbyists and policymakers in addition to the press. Facebook Chief Executive Mark Zuckerberg explained in an email to employees that Schrage will quote " be responsible for developing the key messages we want people to understand about our products, our business and the growing global importance of social networking and what we do...Elliot will direct our efforts to work with users, media, governments and other entities around the world to ensure that Facebook's policies are transparent, responsive, effective and are recognized as being those things."
9:50 pm on May 6, 2008 (utc 0)