SearchEngineUpdate with Vanessa Zamora - 06-13-2008 Part II
Abstract: 1. Google Freshens Related Search Suggestions, 2. Facebook Set To Become #1 Web Site in the UK: Nielsen Online, 3. Google Mobile Search Access Gets Faster; iGoogle More Accessible
Vanessa Zamora
Video Content Producer, SearchEngineWorld
10:21 pm on June 13, 2008 (utc 0)
Transcript
Friday June 13, 2008
Google Freshens Related Search Suggestions
Google has announced improvements to its algorithm that generates related search suggestions when a user conducts a search on a keyword or phrase. The search suggestions, along with how many related search queries to display, and their location on the search results page, also determined by the Google algorithm, are meant to help users find what they’re looking for. The improvements were made to deliver faster, more up to date, relevant suggestions for queries on current topics of interest. As an example, a Google search on “tomatoes” would return “salmonella tomato” as a suggested search query based on the recent outbreak and the increase in searches conducted on the subject. The Search Suggestion feature is only available in the United States for English queries and doesn’t work if strict SafeSearch filtering is enabled.
Facebook Set To Become #1 Web Site in the UK: Nielsen Online
Facebook is set to become the number once web site in the UK, measured by the amount of time, in minutes, users spend on the Web site each month, according to Neilson Online. Its second only to Windows Live Messenger, but based on Facebook’s growth rate, which stands at more than 20 percent year over year, the social network site should soon surpass Windows Live Messenger. Facebook passed rival MySpace as the most popular social network in the UK last fall, but in the US, Facebook still lags behind MySpace by a fairly wide margin.
Google Mobile Search Access Gets Faster; iGoogle More Accessible
Google has announced improvements to its mobile search service, with an update to the Google homepage to provide a quicker load time made possible by simply visiting the new homepage, which Google then caches on the phone, resulting in faster access. Bookmarking the new homepage will lead to even faster access to content. Also launching today is an improved mobile iGoogle interface, accessible from the new mobile homepage, with the added option of customizing the iGoogle mobile page from a desktop. In addition, users can now read article summaries by clicking on the "More" option on any RSS gadget.
