Vanessa Zamora Interviews George Wright at PubCon Las Vegas 2008
While at PubCon SearchEngineWorld video content producer Vanessa Zamora caught up with George Wright, the vice president of marketing and sales at blender manufacturer Blendtec. Wright is responsible for the “Will it Blend?” online video series that has been among the most watched on YouTube.
Vanessa Zamora
Video Content Producer, SearchEngineWorld
3:36 pm on Dec. 3, 2008 (utc 0)
One of the highlights for many attendees at the recent PubCon conference in Las Vegas was the informative and exciting keynote presentation given by George Wright, the vice president of marketing and sales at blender manufacturer Blendtec, which included viral marketing tips from the man responsible for the “Will it Blend?” online video series that has been among the most watched on YouTube.
While at PubCon SearchEngineWorld video content producer Vanessa Zamora caught up with Wright and has the opportunity to ask him about Blendtec, the “Will it Blend?” phenomenon, and using social media tools to build a brand.
Wright shared his thoughts about utilizing video channel subscribers, understanding new online marketing tools and goals for using them, and how his award-winning video series has managed to produce fun and engaging content.
In their interview Wright also offered Zamora a hint at upcoming new Blendtec products, and shared his thoughts about why PubCon is such a successful conference.
Contributed by Lane R. Ellis, Lead Editor at SearchEngineWorld.
3:36 pm on Dec. 3, 2008 (utc 0)