Cirque du Soleil's Shawn Rorick In PubCon 2008 Video Interview
At the recent 2008 PubCon conference in Las Vegas Cirque du Soleil director of marketing Shawn Rorick sat down to talk with SearchEngineWorld video content producer Vanessa Zamora.
Vanessa Zamora
Video Content Producer, SearchEngineWorld
8:18 pm on Dec. 11, 2008 (utc 0)
At the recent 2008 PubCon conference in Las Vegas Cirque du Soleil director of marketing Shawn Rorick gave an exciting keynote presentation, and later sat down to talk with SearchEngineWorld video content producer Vanessa Zamora.
In their interview, Rorick shared some of his experiences with the merging of traditional and new media, emerging media tactics, and the growth of the Las Vegas Interactive Marketing Association, a group which he has chaired for the past year.
Rorick spoke with Zamora about the growing importance of mobile and social media search strategies, using eMarketer and other useful emerging media information sources to get a heads-up on what's around the corner, and talked about cloud computing and virtual worlds such as Second Life.
Before concluding their video interview, Rorick spoke with Zamora about using Twitter in Las Vegas and the emergence of PubCon as a next-generation conference.
Contributed by Lane R. Ellis, Lead Editor at SearchEngineWorld.