Signal Signal, Everywhere a Signal? What we know from our experiences running websites for three decades, is that there will…
Month: April 2025
Necessary Evil: Pushing Navboost, Lets Push Google's Top Ranking Signal - Part Three
"Yes, we have clear one-to-one data over the last nine months showing rankings being influenced by clicks. People told us that we needed to think in terms of large scale in order to make this work, but that is just not the case in the long tail where conversion rates are highest. We saw results with as few as a dozen clicks on Serps a day over six months. We can't wait to see six more months of data.
Automation and AI SEO Scripting: Scaling Smarter, Not Harder - p14
As SEO evolves, automation and AI-driven scripting are no longer really optional. They are critical tools for scaling workflows and…
Google Gemini Half the usage of ChatGPT But Does Jump to 35m Users A Day
According to The Information (paywalled but reported by TechCrunch) Google’s Gemini reached 350 million monthly active users as of March,…
AI for Email Marketing & Lead Generation: Tools and Tactics That Convert
AI isn't just for writing blog intros or generating cute social captions. Used right, it's a serious performance tool for…
4 AI Tools That Create Custom Music Tracks for Your Marketing - Full Primal Scream Ahead!
Finding and/or creating music for marketing has always been a tough task, fraught with loop holes and exceptions. AI is…
AI and Search News Run Down
Another Publisher Inks Content Deal with OpenAI. Washington post has signed a content deal with OpenAI. "According to OpenAI, it…
Google Caves to Pressure - will not Deprecate Third Party Cookies
In light of the DOJ antitrust trial, Google’s latest Privacy Sandbox update signals a pause in major changes to 3rd-party…
Competitive Analysis & Market Research With AI-Powered SEO
It takes more than just optimizing your own website to rank highly on the Serps; you also need to be aware of what your competitors are doing and how they are listing in the SERPs. In this part, we will look at how to use AI technologies to analyze your competitors and find SEO opportunities.
Google Ad Network Declared an Illegal Monopoly
A federal judge has ruled that Google illegally used its dominance in online advertising technology to boost profits and suppress…
Consistent, High-Quality GBP Content Using Generative AI
A well-optimized Google Business Profile (GBP) plays a crucial role in boosting visibility, engagement, and conversions. Artificial intelligence can simplify…
Webcast - Modern Email Deliverability for SEO's - Wed April 23, 2pm Eastern
With the ongoing implosion of Search Engine Referrals, we need all the traffic drivers we can work. While email seems…
Affiliate and eCommerce SEO: AI-Driven Tactics for Scaling Performance Marketing - p15
Affiliate and eCommerce SEO present a very unique challenge. You’re optimizing for both search engines AND conversions across a multitude…
Google Attempts to Fix AI Overviews with Fresh Spam Bandaids
Barry spotted a post by Lily Ray on X that Google has started adding more Google Spam Search links in…
REDO! SEO, AI, and the State of Search Media - A Conversation with Danny Goodwin
Join us for a live podcast/webinar with Danny Goodwin of Search Engine Land. We’ll talk SEO, AI, industry shifts, and what’s next for search media in 2025.
OpED: AI is not a Threat - it is our New SEO Super Power
The SEO landscape is experiencing seismic shifts. Across the entire industry, professionals are changing titles, redefining roles, and reassessing their…
Review OpenVerse Public Domain Works Search Engine
Name: OpenVerse URL: https://openverse.org/ Index: It uses a proprietary large list of databases to access: https://openverse.org/sources. For images, a few…
Google Reverses Course and Ends Employee Gag Order
Google has agreed to lift a gag order that had prohibited employees from discussing an ongoing antitrust lawsuit, following a…
Google to Launch Discover for Desktop
Google announced at a private closed door event in Madrid Spain that "Discover" will also come to the desktop experience.…
How AI is Rewriting the Playbook for Local SEO Experts and GMB / GBP
For veteran SEOs and local search professionals, optimizing a Google Business Profile (GBP - formerly GMB: Google My Business) has…
Google Entropy - Google Eats Google?
No, it really does feel like everyone is complaining about Google lately. Across blogs, forums, newsletters, news sites, ChatBots, and threads, there's a growing consensus that Google just isn't what it used to be. Longtime users and SEOs alike are documenting their frustrations: too many ads, too little relevance, and an overwhelming sense that Google is optimizing for everything except users.
Kagi Search: A Closer Look at the Subscription-Based Search Alternative
Kagi Search positions itself as a premium privacy-focused search engine that works on a paid subscription model. The product raises…

