Google is taking another run at SerpApi after a federal judge dismissed its original lawsuit against the search-results scraping company.…
Author: Brett Tabke
Monday Morning Reading: Search Articles of Merit
Monday Morning Reading | August 10, 2026 Monday Morning Reading: Search Articles of Merit Google once indexed the web and…
Jeff Dean Is Leaving Google!
The engineer who helped build Google’s search-scale infrastructure is joining three other senior Google researchers to launch Discovery Loop, an…
Reddit’s DMCA Case Against Scrapers Survives, Despite Google’s Earlier Loss
A federal judge has allowed most of Reddit’s lawsuit against Perplexity AI, SerpApi and other data-scraping companies to move forward.…
Updated 7-30-2026 – Big Search Engine List: Who Indexes What?
Last updated: 7-30-2026 For SEOs working at scale, understanding which search engines actually crawl and index the web, and which…
My Top Chrome Extensions for Using ChatGPT Every Day
I spend a lot of time inside ChatGPT. I mean I USE ChatGPT all day everyday for long research sessions,…
In a Win for SEO’s and Webmasters, Googles’ SERPAPI “Scraping” Lawsuit Tossed
The ruling is narrower than some headlines suggest. The court dismissed Google’s current DMCA claims, permanently rejecting the theory for…
Google Updates Images Turns 25 With Personalized Discovery and AI Image Generation
Google is turning Images into a personalized discovery feed and adding AI image generation directly to Search. The changes also…
Google as High as 7 Billion’ish Clicks a Day
Google’s search scale is stupefyingly ginormous, but the more useful question for site owners is not how many searches happen…
Google Webmaster? Google Gives Site Owners an AI Button, But Not a New Deal
Google’s new Search generative AI control is useful, overdue, and beyond limited – to the point of uselessness? Site owners…
DuckDuck Surges as Web Continues to Generate AI Angst
CNBC says Google’s online dominance is showing signs of cracking in the AI era. The more interesting crack is not…
Big List of Website Directories for 2026 Updated 6-30-26
(Last Updated: 7-1-2026) Directory listings tend to get dismissed as legacy SEO, but that misses how they actually function today.…
UK finds Google’s Search Ranking “neither fair nor transparent”
The UK Competition and Markets Authority has ordered Google to make parts of its search system more transparent and fair…
German Court Tells Google: Your AI Answers Are Your Problem
A German court has ruled that Google can be held directly liable for false claims made by its AI Overviews,…
Sorta Google Finally Gives Publishers Something they call “AI Search Report”
Google has announced new Search Generative AI performance reports in Search Console, which is a very Google way of saying:…
Google Tests Making AI Mode the Default Search in Chrome
A Chrome Canary experiment briefly showed what a full AI-first search experience could look like, even if Google says it…
Google Zero: The Search Traffic Cliff Publishers Cannot Ignore
SearchEngineWorld Deep Dive Google Zero: The Search Traffic Cliff Publishers Cannot Ignore Google Zero is the point where search stops…
India’s Hindware Ruling Puts Competitor Keyword Bidding Back on Trial
The Delhi High Court’s Hindware ruling could become a major PPC marker in India. In a May 22 judgment, the…
