The U.S. government’s antitrust case against Google is reaching its final phase (Reuters / NPR), and data access is emerging…
AnitTrust
Justices Pass on Google Keywords Trademark-Infringement Case
In a very closely watched case involving trademarked keywords in advertising against Google, the supreme court passed on hearing the…
Google Dodges Rumbles First of Two AntiTrust Law Suits
MediaPost reporting that the first of two law suits brought by Rumble has been dismissed on grounds it fell outside…
Fresh Doc Dump: PageRank, Navboost, and RankEmbed: DOJ Papers Outline Google’s Stack
Google’s own court-filed slide deck just spilled more tea on Navboost, and the details punch a few holes in years of SEO guesswork. The newly released trove goes further, mapping more than 100 raw signals into a ranking stew that still leans on old-school PageRank while layering in LLM toys like RankEmbed, re-ranking Twiddlers, and the rumored mysterious quality metric called Q*Star.
Googles 5 Options and How it Decided to Force Websites into AI Usage
Before Google trained on half the web anyway, it floated six opt-out tiers that would have let publishers throttle indexing,…
WSJ Article on Search : Even Big Media Gets A Clue – The Massive Change In Search
There was a search related story on WSJ that had some eyebrow raising quotes in it. The Wall Street Journal…
Y Combinator Files Scathing Amicus Brief
Y Combinator just stepped into the Google antitrust fight – and they’re not mincing words. In a newly filed amicus…
Google Ad Network Declared an Illegal Monopoly
A federal judge has ruled that Google illegally used its dominance in online advertising technology to boost profits and suppress…