Expand Your Reach: Contribute to Search Engine World

Brett Tabkeon

Search Engine World Contributor Program

Publish where search professionals actually read

Search Engine World works with experienced practitioners who have real lessons to share about search, AI visibility, and traffic strategy.
This is a selective program, not an open guest post drop.


Apply to contribute

Editorial guidelines
Content topics
Prefer email, reach us here: pubcon.com/generalcontact

Who this is for

If you have lived it, tested it, shipped it, fixed it, or measured it, you are the right kind of contributor.

We publish

  • Agency owners and senior consultants
  • In house search and growth leads
  • Analysts, engineers, and tool builders
  • Pubcon speakers, moderators, and session alumni
  • Experienced marketers with first hand data

We do not publish

  • Guest posts written to place links
  • AI spun rewrites of common topics
  • Beginner primers and generic checklists
  • Content that exists only to sell a service
  • Recycled takes without a point of view

What performs well on SEW

Original thinking, grounded in experience, written for people who already know the basics.

Strong formats

Clear arguments, experiments, audits, teardowns, and tactical writeups that explain why something worked (or failed) and what you would do next.

Strong ingredients

Specific examples, screenshots, numbers, constraints, tradeoffs, and lessons learned. If it changed how you operate, it is worth pitching.

Examples of angles we like

  • What AI summaries changed in your reporting, content, or conversion strategy
  • Internal linking systems that improved performance, and what failed first
  • Content pruning decisions, and how you measured risk
  • Technical SEO fixes tied to business impact, not tool output
  • Local and ecommerce shifts tied to platform changes

Distribution and author presence

This is built for credibility and reach inside the search industry.

How your work is distributed

  • Featured placement on SearchEngineWorld.com
  • Amplification across Pubcon and WebmasterWorld channels
  • Newsletter inclusion where relevant
  • Social distribution to a search focused audience

Author profile

  • Dedicated author page with bio and background
  • Links to your site, research, tools, or projects
  • Permanent archive of your SEW articles

How the editorial process works

Clear expectations, quick feedback, and edits focused on readability and accuracy.

Step 1: Pitch

Send a short outline, who it is for, and what makes it new. Two paragraphs is fine.

Step 2: Direction

We confirm angle, scope, and format before you write, so no one wastes time.

Step 3: Draft

Write in your voice. Use specifics. Add proof where it helps the reader trust the take.

Step 4: Edit and publish

We edit for clarity and accuracy, we do not ghost rewrite. Then we schedule and distribute.

Connection to Pubcon

SEW sits inside the same ecosystem as Pubcon and WebmasterWorld.

Many SEW contributors are Pubcon speakers, moderators, and long time community members.
Strong contributors often end up collaborating on panels, roundups, and special coverage tied to events.

Interested in contributing?

If you have a pitch that belongs in front of experienced search professionals, send it in.
Include your angle, what is new, and what proof you can share.

Apply to contribute
Editorial guidelines
Content topics