OpenAI released a significant upgrade to its image generation capabilities in ChatGPT, announced on December 16, 2025. Powered by a…
Google Just Changed How Search Works and Hardly Anyone Noticed
Google has started rolling out a new plus button in Search that lets users upload images and documents directly into…
Google’s Aluminum OS: Googles Iphone Moment?
I’d started on one of those ‘predictions for 2026’ posts and got stuck at the very first one. The more…
Differentiated Delivery: Evolving and Cloaking Your Robots.txt into an Active Bot Gatekeeper
Differentiated Delivery : Stopping the bot storms: Serve trusted crawlers like Google a permissive robots.txt while blocking rogue scrapers with dynamic robots.txt in Apache, Nginx…
Instagram “Meta SEO” Spammin’ and Jammin’ like it’s 2002
It was just a couple months ago, that we were really looking forward to Instagram posts showing up in Google.…
Google Shuts Down Dark Web Monitoring for Consumers
Google is shutting down its Dark Web Report feature. The tool, which alerted users when their email adr, pws, or…
Google Update – DEC 11, 2025
The Google search index algo, has updated. Immediate destruction unknown, but likely.
Google’s New Data Manager API: Real Progress or Just More Hype?
Google just launched the Data Manager API, promising to make it easier to pipe first-party data into Google Ads, Analytics,…
Google adds “social channels” view inside Insights in GSC
Google added an experimental “social channels” view inside Insights that shows clicks and impressions from Google Search to your social…
Post Trial Google Unleashed – Back to Business as Usual – Stronger than Ever
A federal judge has approved many of the DOJs proposed remedy package, locking in a few of the distribution limits…
Google Testing AI Mode in Search – Machine Eats the Machine
As we have been predicting all year, Googles insufferable march to the AI Dystopian future continues. Tech Crunch is reporting…
What is the Common Crawl Database, and Why should a Site Owner Care?
updated 3/31/2026 What Is Common Crawl? It is one of the most influential data sources on the web and the…
Does Buying Clicks Actually Improve Google Rankings? We Put It to the Test
Does buying clicks improve rankings? We put it to the test! Why did we test buying clicks? Our investigation into…
Zero-Click Timeline – Googles Insufferable March to The Days of Zero Click Malaise
updated 1/1/2026 – (published 8/8/2025) UPDATE: 12-3-2025: GOOGLE BEGINS TESTING GEMINI AI MODE IN SEARCH. UPDATE: 9-18-2025: GOOGLE ADDS GEMINI…
Pubcon CyberWeek – Dec 3-4 – Optimization Under Pressure
In the relentless storm of AI search – where zero click answers hoard clicks, referral traffic crumbles, and data droughts…
Google’s new ‘Aluminium OS’ project brings Android to PC
We previously reported that Google was prepping to combined Android and ChromeOS. Now we find that Google is reportedly developing…
How To Build Topical Authority (And Why It Matters in SEO)
If you’ve been in SEO long enough, you know that Google has been trying to figure out real expertise behind web documents for years. From the failed “Authorship” project to its E-E-A-T guidelines, we have lots of evidence of that battle.
Wikipedia Traffic Shifts Highlight Big Impact of Google’s AI Overviews
Wikimedia’s latest report on new user trends paints a stark picture of how internet traffic is being reshaped by AI…