Podcast version: Dear Jim Lanzone; The internet has changed dramatically since Yahoo first introduced its iconic directory in the mid…
Anthropics' Claude can Now Search the Web
Anthropic’s Claude has rolled out real-time web search, bringing it closer to feature parity with ChatGPT and Gemini. While this…
AI-Powered Link Building: How to Automate & Scale Backlink Building Like the Pros – Masters of Traffic Part 6
Today we’re diving into AI-Powered Link Building and how artificial intelligence can help identify, acquire, and optimize backlinks at web-wide…
I Went Six Months Without Google Search : A #Nofilter Analysis of Open AI's SearchGPT for ChatGPT
When SearchGPT launched on ChatGPT, I dove into the deep end from the starting bell. It has been my default search for six months.
On the Page SEO with AI - Masters of Traffic Part 5
This is where AI can really shine through. So lets jump right into this old school optimization free-for-all! AI can analyze search intent, keyword structure, and competitor pages to suggest SEO-charged header tags (H1...H6) formatting that improves readability and rankings. You can prompt ChatGPT with something like: "Generate an optimized H1-H3 outline for a blog post on 'Best Running Shoes for Beginners
Googles Monopoly isn't Search - It's Data - About You!
(update: 3-18-2025: many freinds have shown us atleast a dozen more ways that Google can track you than the 30…
Server Side Site Auditing and Optimization With AI - Masters of Traffic Part 4
Running a technical SEO audit can at times feel a bit overwhelming. AI simplifies the workflow process by giving you…
Mastering AI for SEO : From Keywords to Conversions: How AI is Reshaping SEO Strategy Part 3
In part one, we took a long look at using AI for content. Today, lets dig into AI and keyword…
Google Announces Core Update : "Ides of March" Update
Although most feel Google has been testing the latest update for a few weeks, Google got around to announcing the…
Mastering AI for SEO: The Tools and Tactics That Work - Masters of Traffic Part 2
Captain Obvious says: AI is a major game-changer for SEO and marketing professionals who want to work smarter and not…
Google AI Search Finally Gets Memory
ChatGPT has been able to recall previous queries/prompts/chats for over a year now. So it was nice to see Google…
Link Building 2025 - What's Out, What's Still In - What Needs Updated
I ran into a link building article last week that has some information that was dated. So, lets run down…
How to Diversify Your Traffic Sources & Reduce Dependence on Search Engines
(wow, yesterdays big list of search engines was surprisingly popular, we felt a deeper exploration of traffic sources was in…
ChatGPT Beta for Android Now Supports the Home Button Replacing Google Assist
The ChatGPT for Android Beta can now replace Google assist on the home button. This feature allows for immediate ChatGPT…
Broad Match Backlash pushes Google AdWords / PMAX to Change Policy
Google has back peddled on it's wide ranging Broadmatch policy and increased negative keyword limit from 100 to 10,000. Under…
Brave Software (Brave Search Engine) Sue News Corp
Reuters is reporting that Brave Software (makers of Brave Browser and Brave Search Engine) has file a suit against News…
Google’s Chrome and Search Deals in DOJ’s Crosshairs as Trial Looms
Reuters is reporting that the U.S. Department of Justice has opted to withdraw its proposal that would have mandated Google…
Search Intent: Aligning Content with What Users Are Really Searching For
One question that always comes up in keyword discussions is how to align my content with what a user is…
Google Begins the Force Feeding of AI - But Do Users Really Want It?
AI Mode is an tweak to Google Search that allows users to pose complex, multi-layered questions and easily continue their…
Google releases SpeciesNet, an Open Source AI model designed to identify wildlife critters
Google's recent launch of SpeciesNet represents a major advancement in wildlife conservation technology. This open-source AI model is designed to…
SearchGPT and ChatGPT Referral Tracking : Why your Analytics Can Be Missing It
With the news yesterday that ChatGPT is getting 400million visits a week, Webmasters are itchy and scratchy for a taste…
Skype to close doors May 5th
Microsoft has announced that Skype will be retired in May 2025, with users encouraged to transition to Microsoft Teams. While…
Google’s Updated Removal Tool to Update Results
Google has rolled out a major update to its “Results about you” tool, making it easier to remove personal information…
WPEngine Webmasters in Class Action Suit Proposal Against Mullenweg and Automattic
The dispute between WP Engine (WPE) and Automattic, the company behind WordPress, has taken a dramatic turn with a class-action…
GPT5 Orion - Unified - SearchGPT - What we know so far
As of late February 2025, OpenAI is advancing its AI models with the anticipated release of GPT-4.5, codenamed "Orion" expected…
How to Set ChatGPT as Your Default Search Engine on Safari for iPhone
While most browsers it is pretty easy to reset your search engine default, on Apple it has been a challenge.…
Google's AI Overviews Erode the Internet, Edtech Company Chegg says in First Direct Google AI Lawsuit
Reuters is reporting, that Chegg has filed a lawsuit against Google - accusing the tech giant of undermining publishers with…
ChatGPT Plus, Pro, or Enterprise? The SEO’s Guide to Picking the Right Plan
AI is revolutionizing the way we find information (thanks Captain Obvious), and ChatGPT is at the forefront of that transformation.…
Deep Research by ChatGPT: A Game-Changer for SEOs & Marketers
Remember at the Google I/O conference in May 2024 when Liz Reid, the head of Google Search, stated, "Google will…
Webinar: SEO is Changing Fast – Is Your Agency Ready? Top Experts Weigh In!
Search is changing fast—AI, evolving algorithms, and shifting client expectations are redefining what it means to run a successful SEO…